communication is essential to business making and it involves more than the ability to name your product, write a tag line or a press release. It's an intricate, rational and scalable effort and, let's face it, not anyone can do it.

1/17/2008

Cultural attraction

Romanian is a Latin based language and we are supposed to be francophiles. Interestingly enough, however, when Carrefour first opened all taxi operators used to call it "carefour' [kerfur] and now they also call Auchan - [ocean]. I think it comes from 98% content everywhere being in English rather than any other language.

Maybe one more reason why I write this blog in English. Rather than French that is :-P

2 comments:

Anonymous said...

anyway..French is more easier to learn..no matter what they/you say!

Bogdana said...

:-), i am so the wrong person to be told this. My parents both teach French and my French sucks :-)