communication is essential to business making and it involves more than the ability to name your product, write a tag line or a press release. It's an intricate, rational and scalable effort and, let's face it, not anyone can do it.

12/22/2007

The best things that happened to Romanian advertising in 2007

My list













strange though how two of them come from agencies which are not Romanian (Orange is done by W+K and Dero let's be honest is practically written by BBH) and two are made by the same copywriter in the same agency :-) (way to go Raluca!!)

3 comments:

Stefan POP said...

Multumim foarte mult pentru includerea pe lista si chiar si pentru faptul ca ai crezut ca Dero este facut de BBH. De fapt Dero este 100% facut de PUNCT Advertising.

Stefan POP (PUNCT Advertising)

Bogdana said...

Stefan, no prob. Stiam, si asa umbla vorba in industrie, ca BBH a facut strategia pentru DERO si ca directia de comunicare e data de ei. Daca am gresit imi cer scuze :-) si way to go

belfegor said...

multumesc.

ca sa fiu corect.
BBH se ocupa de strategia brandului per ansamblu dar aceasta campanie este facuta de Punct.
:)