I seem to get invited to Internet-related things and people listen to me speak about that and do not throw tomatoes at me. I wonder if this means that I actually know some stuff. I wonder if this means i might have a future in digital planning.
For those wondering like me, Iain has some answers here where he discusses the maings of a digital planner.
communication is essential to business making and it involves more than the ability to name your product, write a tag line or a press release. It's an intricate, rational and scalable effort and, let's face it, not anyone can do it.