communication is essential to business making and it involves more than the ability to name your product, write a tag line or a press release. It's an intricate, rational and scalable effort and, let's face it, not anyone can do it.


Branding Romania reloaded

or what Romania looks like from outside

Because I have spent my early mornings watching TED conferences I stumbled upon an old project of Jonathan Harris' called Universe. I am afraid you will have to watch this to understand how he gathers his data for this, but what I thought was interesting was that if you tried to find the ~Universe of Romania you stumbled almost exclusively onto football stuff
try it here

Later edit: so the data is from news sources all over the world. all news sources :-)

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