So we had elections, and APG Romania has a new board of directors.
Some new faces, some old faces. The new president is Stefan Chiritescu of BBDO and we have a new Project Director, Elena Ionita from Leo. Costin of IQAds remains as our Communications director and Diana is still the money girl as Treasurer.
I have happily preserved my station as Project Director too (thanks y'all who voted, I felt touched to see that among "the voted" I am the one with most aggregated points :-))
So, here goes nothing: a new year for APG and hopefully more planners' meetings and more cool stuff to do.
communication is essential to business making and it involves more than the ability to name your product, write a tag line or a press release. It's an intricate, rational and scalable effort and, let's face it, not anyone can do it.