Faris has managed to spawn a global initiative. Local planners will soon be announcing the Romanian chapter of a global initiative called the Beersphere, which sees planners and wannabe planners from all over the world get together for a beer and a planners' chat at the same time all over the participating towns.
Stay tuned for details.
communication is essential to business making and it involves more than the ability to name your product, write a tag line or a press release. It's an intricate, rational and scalable effort and, let's face it, not anyone can do it.