communication is essential to business making and it involves more than the ability to name your product, write a tag line or a press release. It's an intricate, rational and scalable effort and, let's face it, not anyone can do it.

10/22/2008

Beershpere global

Faris has managed to spawn a global initiative. Local planners will soon be announcing the Romanian chapter of a global initiative called the Beersphere, which sees planners and wannabe planners from all over the world get together for a beer and a planners' chat at the same time all over the participating towns.

Stay tuned for details.