communication is essential to business making and it involves more than the ability to name your product, write a tag line or a press release. It's an intricate, rational and scalable effort and, let's face it, not anyone can do it.
Digital Forum Updates
Digital Forum is shaping up quite nice. Check out the program here and the DMF twitts here. I am going to do a little presentation in the digital planning seminar so if you're up for some of my random loud rants come along.
Also I am really looking forward to what I know will be a great presentation about free sms advertising and also maybe some discussion on how advertising moves its content online.