On comms design

communication is essential to business making and it involves more than the ability to name your product, write a tag line or a press release. It's an intricate, rational and scalable effort and, let's face it, not anyone can do it.

11/26/2008

Never be offline

I went offline for two days and this is what happened:
- Victor Kapra becomes a consultant and leaves Publimedia
- Bobby sells Monden and Orlando buys it
- Noro leaves Neogen
- Mircea Badea starts a blog

serves me right for trying to get some sleep
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