communication is essential to business making and it involves more than the ability to name your product, write a tag line or a press release. It's an intricate, rational and scalable effort and, let's face it, not anyone can do it.


Employer brand

Myself and the great people at Grapefruit will be conducting some brand management trainings and one is focused on employer branding.
As a preview I did an interview on this with BusinessEdu here


Anonymous said...

great people at...? comeoooooon, share a little with us!

Bogdana Butnar said...

sorry anonymous, I was posting in a hurry and did not check. will correct all incoherent posts

Thanks for the support :-P :-)