communication is essential to business making and it involves more than the ability to name your product, write a tag line or a press release. It's an intricate, rational and scalable effort and, let's face it, not anyone can do it.

7/05/2008

On nation branding




As promised some pics from the Summer School where I spoke A LOT about nation branding. These were taken by Ana and kindly sent to me and I made a selection.
The presentation as always is on Slideshare and embedded below.

3 comments:

badly drawn girl said...

f onesta prezentarea: nu suntem cu nimic mai speciali decat altii, decat daca gasim ceva de scos in evidenta & we stick to it.

Ultima campanie f tare pe tema asta mi se pare ultima campanie a portughezilor (desi la partea de celebritati locale cu siguranta daca ar difuza-o in romania ar tb sa vina cu explicatii), materialele (si rationalul) aici:

http://www.visitportugal.com/NR/exeres/DBA78732-B327-4DAE-9B77-8AEA1309083F,frameless.htm

SUPER said...

Decorating house is a fun. It rejuvenates not only your surroundings but also your feelings.
Home Design Trends New look of your outline area and living space generate new enthusiasm. Decorative stuff may adjust from candles and flowers to paintings and furniture. Inside the quarters at different seats you can put new decorative substance.http://decorating-home-trends.blogspot.com

Anonymous said...

Good slides. You can find more info on nation branding, a portal with nation branding news, features and blog posts.