communication is essential to business making and it involves more than the ability to name your product, write a tag line or a press release. It's an intricate, rational and scalable effort and, let's face it, not anyone can do it.


Be stupid

I like this campaign by diesel. In Romanian we would say "nu fi absurd, nu fi tampit, nu fi penibil" :)

1 comment:

VanGhelie said...