communication is essential to business making and it involves more than the ability to name your product, write a tag line or a press release. It's an intricate, rational and scalable effort and, let's face it, not anyone can do it.

11/16/2009

ON randomness

I am again speaking at Marketing Arena in less than three days. And, as always, I am paired up with a bunch of creative people which lessens my chances of ever making an impression.

So this year (suspense!!) .... I am going with the same recipe: logical deductions from existing data. Which usually gets me in the exact same place as last year - someone from the jury stands up and says, yeah but somebody is already doing this. [Of course, the assumption behind the thinking there is that we will come up with fully genius, completely innovative stuff :D which is always enough to freeze your brain for almost two weeks before the actual event...]
but this year I think I might have something good... and I have also thought of a smart way to present it and am also leveraging the risk of someone saying, yeah been there done that, by actually making it clear that some really smart people are doing that already. It's on using randomness in marketing.

Stay tuned for presentation on the blog but also, you might want to come by because it will be fun :D

6 comments:

123 123 said...

Great story you got here. It would be great to read more concerning this matter.
By the way check the design I've made myself Female escorts

nideleacristian said...

Buna ziua.
Ma numesc Nidelea Cristian, administratorul directorului web www.edelbeta.ro.

Va propun un schimb de link-uri. Va pot promova blogul prin introducerea lui la rubrica Parteneri, in cadrul directorului.

In schimb as dori sa plasati la dvs. in blogroll urmatorul link:

Titlu - Web design
url - http://www.nidweb.ro

Daca sunteti de acord, va rog sa ma contactati la nideleacristian@gmail.com cu detaliile link-ului dorit de dvs

yukrh said...

.................................................

Anonymous said...

You're not in the slightest bit pretentious, are you?

Anonymous said...

Cool opinion you got here.
It would be useful to find something more concerning this article.
Thx you for give that information.
With best regards Max!!
Kiev escort

Margo said...

I was very encouraged to find this site. I wanted to thank you for this special read. I definitely savored every little bit of it and I have you bookmarked to check out new stuff you post. incall Kiev escort